Marketing Automation Software

Compare GreenRope with Hubspot

Hubspot provides marketing automation software, and they have the investor-driven funding to generate a lot of awareness for their business. CRM is not included.

CRM + MARKETING AUTOMATION = EASY

We all know that success hinges on trust that your software will be stable, reliable, and will grow with you. You want to have the confidence that your marketing software will impact your top and bottom line. You want to have a deep understanding of your customers and leads, and you want to have it all accessible, right now.

Hubspot is good software, if you have the time and money to manage an integration with your CRM. They have a few good integration points, but only address a small portion of your sales and marketing efforts. GreenRope's approach to automating your business is holistic - we help you manage sales, marketing, and operations, and because we include Intelligent CRM, you never have to worry about any APIs or investing in multiple vendors. Hubspot also does not have any tools for managing events, projects, knowledge bases, support ticketing, opportunities, or predictive analytics. In short, while it does a few things well, it's an incomplete solution.

DON'T PAY MORE THAN YOU HAVE TO

GreenRope makes it quick and easy for you to automate your marketing efforts to convert leads, grow sales and save time. Saving you over 90% of Hubspot's astronomical price tag (and over 95% total cost of ownership), GreenRope helps you set up automation for your entire business. A GreenRope account includes all of the tools you need for one low monthly price. In addition to CRM and email marketing, your GreenRope account includes project management, CRM, event management, website analytics and more.

Feature	GreenRope	Hubspot Enterprise
Setup Fee	$399 Account Set Up (includes 3 hours with Client Services team and a Success Coach)	$3,000 plus annual contract required
Price (based on 5,000 contacts)	$199/month	$800/month + $50/1000 contacts
Free Trial	14 days	30 days
Monthly Emails	Unlimited	10x contact level tier
Users	Unlimited	Unlimited
Customer Relationship Management (CRM)	Included	Available through integration
Lead / Opportunity Management and Tracking	Included	Included, requires extra CRM integration
Lead Scoring	Included, scoring demographics, custom fields, and activities (email, website, forms, tickets, etc)	Included, requires extra CRM integration
Predictive Analytics	Included	Not Available
Realtime Alerts	Included	Limited (only webpage visits), requires CRM integration
Realtime Social Collaboration	Included	Not Available
Email Targeting	Included	Included
Email Tracking	Included	Included
Email Templates	Included	Included but with limited customization
Surveys	Included	Available through integration
Media File Sharing & Storage	Included	Included, but no tracking for generated links and link library
Event Registration	Included	Not Available
Project Management	Included	Not Available
Accounting / Financials	Included, with invoices and quotes, and with built-in payment processing	Not Available
Ticketing System	Included	Not Available
Public & Private Wiki Tools	Included	Not Available
Integrated Social Media Manager	Included	Included, but limited scope and integration
Website Tracking with Campaign Filtering	Included, and with CRM Integration	Included, but limited CRM integration
Website / Landing Page Builder	Included, also allows for personalized webpages, includes SEO tools	Included, but can't be personalized and migrating your website is $10/page
Ecommerce/Shopping Cart Abandonment	Includes automation based on purchases or abandonment, and in-depth reporting	Included
Lead Capture/Web Forms	Included, with auto-responders, logic, automatic contact research, progressive profiling, and CRM integration	Included, limited CRM integration
Blogging Tools	Included	Included, but not personalized to webpage visitors
CRM Workflows	Included	Not Available
Booking Calendar	Included	Not Available
Contact Research	Included	Not Available
Mobile Marketing	$1.50 phone number/month 1.2 cents/SMS and 3 cents/MMS Included inbound call manager with text-to-speech, caller recognition and CRM integration Included click-to-call with automatic CRM integration Included SMS to opt-in with automatic email address request if not already in CRM SMS and MMS messaging included for sending text messages or picture messages	Not Available
Rank in independent Red Pill email marketing study	#1	Did not qualify
Lead risk assessment for tickets and forms	Included	Not Available
Click-to-Call Capability	Included	Included
Print on Demand	Included	Included
Free Third-Party Integrations	Included	Included
Campaign and Affiliate Tracking	Included	Included
A/B Testing	Included	Included
3rd Party Document Signing Integration	Included	Included
Learning Management System (LMS)	Included	Not Available

Don't put up with paying too much for software when you don't have to! That's not a typo up there - Hubspot really is that expensive, and don't forget you need to pay for your CRM on top of it.

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